Uche Premium Flavoured Rum
Our multi-award-winning, vegan-friendly, Uche Premium Coconut Rum is meticulously crafted without any compromises, consequently setting a new standard in excellence.
No Pirates, No Plantations
Challenging the colonial images usually associated with rum, we’ve reimagined how rum should be defined - a vision recognised with a World Rum Award for design.
Rum has never looked... or tasted this, good.
Our mission was to create an exceptionally versatile and smooth premium rum that offers a delightful experience. Its unique flavour also makes it a perfect drink to have neat, on ice, or mixed into cocktails.
About us
Uche Rum made its debut in the UK market in May 2022, steadily gaining momentum since. We remain dedicated to expanding our availability and bringing our award-winning premium flavoured rum closer to you.
(Ooo-Chay)
Pronounced Ooo-Chay, Uche is a resonant Nigerian name of Igbo heritage, carrying the powerful meanings of ‘will’ and ‘intention’ – Uche is also a name very close to our hearts, as it pays tribute to our friend and brother Uchechukwu.
What people are saying
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“Malibu’s sophisticated older sister”
Coconutty with a vanilla-y, soft, delicate flavour… It feels like a treat, and it’s very, very drinkable. – Maisie
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“Top tier rum”
It looks great. The bottle feels luxurious. It smells glorious and tastes divine. On the rocks, with ginger beer, any way, it will hit. – Bianca
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“Exquisite rum”
Clearly a superior rum, evident from the very first sip. This can sit alongside any premium Caribbean rum. Hard to believe it’s a UK product. – Charles
Win a bottle of Uche every month
Enter our free monthly prize draw for the chance to win a bottle of Uche Coconut Rum. 18+, UK only. T&Cs apply.